Hewlett-Packard won Walmart's Home Entertainment Design Challenge for a new packaging scheme for its Pavilion dv6929 notebook. Instead of selling consumers a laptop contained in a giant box full of styrofoam, Walmart will sell the new HP laptop in a messenger bag. Making the move will eliminate a huge amount of wasted cardboard and styrofoam, and the reduction in packing materials will also allow Walmart to eliminate one out of every four trucks needed to deliver the computers to the store. You can read a bit more here and here. Via.
Now if the messenger bag is the type that's been ok'd by TSA, I'll be really impressed.
*Previously: Walmart hysterically misunderstands cake order.
*Buy The World Is Flat 3.0: A Brief History of the Twenty-first Century at Amazon.
